Gaining Momentum Blog

Welcome to the New CBM Main Photo

Welcome to the New CBM

Posted: January 03, 2020 by Stephen Oliver

Welcome to the new Coldwell Banker Momentum

First let us start by saying Happy New Year!   We hope you enjoyed your holiday season.

You may notice something different about the look of our newsletter this month.  Our company has embarked on a re-branding that started on January 2, 2020.  After 40 years of our traditional Coldwell Banker imagery, the decision was made to modernize and revitalize our logo, our mission and our story.  Coldwell Banker is one of the oldest real estate companies in the world.  Over 100 years of buying and selling homes with our clients has given us the experience to know when change is needed, and this was the time.

This change will touch many facets of our company.  On this month’s newsletter and our company website you will notice a new logo.  The “CB” should be familiar to you but you may be wondering, why a “star”?  The star is symbolic of two very important things.  First, the star is a symbol of excellence and a reminder of what it means to be the top of your class.  Second, is the North Star.  For centuries the North Star was used by travelers as a guide to help find their way home.  The reason for our being at Coldwell Banker is to help you find your way home When our clients look for us, the star will be a constant reminder of our commitment to them.

With this rebranding came an opportunity for us to revisit our core values.  This isn’t flashy or graphic but speaks to the desire of our team to want to be industry leaders. Coldwell Banker Momentum is now guided by 5 core values in everything that we do when working with our customers.  Home, Ingenuity, Awesomeness, Excellence and Family are at the forefront of how we operate our business, how we treat our clients and how we want to be seen in the world of real estate. 

Over the next few months our company will be going through a transformation of sorts, a new image, but we want to assure you that we still have the same great team of REALTORS® who have your best interests in mind and who look forward to serving you with all of your real estate needs.

Thank you for your continued trust and loyalty.

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